Corporate Communications: Great Reasons to Podcast!

Podcasts can serve to communicate a wide variety of information externally and internally.

External Coporate Podacasts:

• Provide your company with an audio signature to go along with your brand, literally giving a voice to your company.

• Serve as an effective investor, marketing and PR tool.

• Keep your customers informed about new products, updates, maintenance, additional services and more.

• Inform new recruits or job applicants about your company and provide details about open positions.

• Can harness potential new audiences by appealing to those who are acquiring and gathering knowledge by utilizing a wide range of information technologies.

Dissemination of company information to employees is crucial. Podcasts can deliver human resource materials, training, education, or a multitude of topics. Employees benefit from having the flexibility to listen to a podcast when it's convenient. Podcasting can truly be an economical and reliable way to deliver company information.


Internal Corporate Employee Podcasts

• Ensure complete topic coverage by using a pre-approved script covering key issues relating to your company. By following a script, no critical points are overlooked. We're glad to provide assistance with scriptwriting.

• Give the employee the flexibility to listen to the information at his or her convenience.

• Allows the employee to easily obtain information by downloading the podcast to a personal device, or by using a media player on their computer. Podcasts are not only portable, but available on demand.

• Reduces the expense of information distribution by eliminating the need to rent hotel conference rooms, supply refreshments, speakers, lodging, transportation and parking for employee meetings.

• Simplifies logistics by distributing your company’s information to all employees—at all locations—at the same time.

Kerry McCall Productions will expertly record materials, edit and include interviews for corporate podcasts. Recordings always reflect a professional image and the brand. Choose the overall style: slickly produced, cutting edge, conversational or something in between.

Get started today! Contact us for more information and a quote.